Women Executives Rebrand
Women Executives (WE) is an organization in Charlotte who support other women throughout the company. They host several social and networking events throughout the month. They wanted a new look, they were open to a brand that didn’t scream feminine but rather power and professionalism. The warm navy in the logo symbolizes the professionalism of this group while the chartreuse shows WE’s influential and forward-thinking qualities. The new brand was carried out throughout various pieces which included a refresh to their website, within its existing structure.
skills:
- Brand Development
- Print Design
- Web Design
- Vendor Relations
Logo: Before + After
Website Refresh
before
after
